BREAKING:THE TWITTER AGENCY YOU'VE BEEN SEARCHING FOR
Future of marketing Revolutionary compaigns
Hundreds of millions of people turn to Twitter to discover what’s happening in the world. Twitter Ads can help you connect with this audience and get meaningful results.
Capitalize on one of the internet’s most engaged communities.
Twitter’s audience is incredibly varied. Nearly 80% of Twitter’s users live outside the United States. They’re likely to have an above-average income. 74% use the channel to get their news. They send out hundreds of millions of Tweets every day.
This highly-engaged platform can help with any business goal, whether it be to start a conversation around your product or provide fast-paced customer service like 85% of small-to-medium brands on Twitter.
Ad engagements are up 69% since 2017, and costs have plummeted since the beginning of 2018. Twitter’s advertising just keeps getting better and better—so now is the perfect time to up your game.
If you’ve been following our political climate, you know that Twitter can be the quickest way to get the news or find out what’s trending.
In nearly every way, Twitter is the most fast-paced social channel out there. In a mere ten minutes, you could see a playful response to a competitor go viral, or notice that a trending hashtag is the perfect opportunity to publicize your newest product. Twitter is also notoriously happy to try out new ad formats, keeping many interesting options that are each useful in their own way.
This quickly moving channel needs dedicated attention if you want your brand to stay relevant. With a team reacting to real-time trends, business updates, and customer service queries, you’ll find that Twitter is one of the most rewarding channels out there.
Twitter is a social media platform that provides access to millions of users. A business that views these users as potential customers and markets to them appropriately stands to gain a great amount of exposure.
Using a platform such as Twitter gives businesses a cost-effective method of engaging with their consumer base. It gives them access to audiences around the world, while providing an opportunity to interact with customers instead of continuously promoting products and services.
When a business establishes a Twitter presence, consumers can act as brand ambassadors. The business can monitor competitors and act quickly to deal with any problems that arise. Twitter is a brand builder and marketing multiplier for businesses when used correctly.
People who follow a brand on Twitter are more likely to visit that company’s website. Three-quarters of companies with an online presence are using Twitter for marketing.
Establishing a presence on Twitter shows you want to interact with consumers who expect to hold a dialogue with companies they patronize. Decide what kind of Twitter presence you want to have (these are only a few of the methods):
Will you respond to customer complaints 24/7?
Will you create a “voice” that engages followers in a humorous or fun way?
Do you want your Twitter feed to be a broadcasting platform, where you push out company messages and promote products?
Your feed could be a combination of options. Once you decide on a style, try to stick with it, if possible. Your customers will come to expect interaction with your business. If you feel there is a need to add different customer interactions, you could try adding Twitter users specifically for that purpose.
Assuming your potential and existing customers are on Twitter, you can instantly announce a new product, give them updates or a special deal, or talk about an upcoming event they may be interested in.
Use Twitter to Monitor Competitors
Twitter lets you hear what other people are saying. Using Twitter Search, you can find out what people are saying about a particular topic, enabling you to keep your ear to the ground about your company and the competition.
If you’re on Twitter, chances are your competitors are too. They are keeping tabs on you, just like you should be on them. Create a strategy behind your tweets, rather than blindly tweeting.
This can help you build relationships with your customers and edge out others that are not tweeting strategically.
Engaging With Customers on Twitter
Posting information about your products and/or services is the obvious use. Twitter also gives you another channel for sentiment analysis—gathering social sentiments (information on consumer feelings and consumer conversations about your products or services) and then analyzing the sentiments for themes.
The themes you identify might be suggestions for improvement or give you insights into favorite products and why customers like them. These are all nuggets of information you can use to make your business more successful.
By participating in Twitter—that is, using it to communicate with others, rather than pushing product announcements—you can present and develop the kind of image that attracts your potential customers, and refine your brand.
Create Business Networks
Twitter is a great networking tool. An active Twitter presence will give you opportunities to interact with people you would never have a chance to talk to otherwise. Some of those people might become business contacts, potential partners, someone to source products from, or even employees.
Twitter has one of the highest engagement rates of all social channels. the influencing potential is endless.
Build Awareness
Snatch up attention from consumers across the world, adding followers by the hundreds.
Increase Engagement
Captivate and expand your audience with relevant content that inspires retweets, favorites, comments, and clicks.
Boost Website Traffic
Send intrigued consumers exactly where you want them—straight to the source.
With everything from strategy creation to campaign analysis, we can help you achieve your Twitter objective of choice, whether it be to raise awareness, attract followers, send traffic to your website, or increase engagement.
Analytics
We work with data-tracking tools to gain insights that pinpoint where each campaign went right (or wrong), ultimately improving your strategy.
Strategy
We can create and implement an effective Twitter marketing strategy catered specifically to your brand’s goals.
Paid Ads
Paid ads help attract new followers and put valuable content in front of the right audience. We can run the entire process from format selection to final analysis, optimizing the campaign in real time.
Audience Identification
We can identify and assess your audience, determining how best to use Twitter’s unique targeting capabilities.
Monitoring
We can monitor your Twitter profile and campaigns, recognizing any opportunities or issues that pop up and responding in turn. We’ll respond to customer service queries, too.
Content Creation
We’re constantly researching, tracking, and adapting to online trends. We’re happy to be your go-to resource for the fastest-moving channel out there.
